Northland Report

Northland Rigged Minnow

There are classic shapes that continue catching fish since the conception of soft plastics. In that spirit, Northland goes back to the basics with the new Rigged Gum-Ball® Grub, Minnow and Swimbait jigs.

Affordably priced and easy to operate, the trio of new baits are founded on Northland’s venerable Gum-Ball Jig (naked jig also available separately). Each Rigged Gum-Ball Jig features a gold-plated hook with blood red finish for added enticement.

The Rigged Gum-Ball Grub sports an especially active, split curly tail. The extra slice produces a tempting action even fished at slow speeds, or as it helicopters downward off the cast. Fish it slow or fast depending on the mood of the fish. Try giving it aggressive snaps to trigger attacks. Or methodically reel it straight back when fish aren’t as spunky.

Think of the Rigged Gum-Ball Minnow like an ideally weighted soft jerkbait or fluke. The slender,

baitfish-shaped body darts around when jigged, evoking strikes from about everything that swims, including bass, walleyes, perch and panfish.

The Rigged Gum-Ball Swimbait is the ideal all-around paddletail bait for everything with fins and an appetite. With perfectly balanced weight to body-size, there’s never a question about matching plastic to jighead size. Jig it. Swim it. There’s no wrong way to fish it.

All Rigged Gum-Ball® Jigs are available in 3 sizes, 3 body shapes and 6 colors. Sold 4 per card, 2 rigged 2 tails. Colors include White, Firetiger, Shrimp, Sunrise, Moonlight, and Glo Watermelon. Extra tails include rigging channel for perfect plastic alignment every time.

Suggested retail is $6.99.