What's New?
Loren Crosbie caught the only limit to win the Michiana Singles season opener Sunday at Lake Wawasee.
Ten teams showed up at Lake Maxinkuckee Saturday for the Casting Couples Open, and the fish cooperated despite chilly weather.
New Gear
After taking home the Best Freshwater Soft Lure category at ICAST 2025, the Z-Man SWAG LT swimbait has officially hit retailers nationwide—arriving just in time for one of the most important big-bass windows of the year: the prespawn.
Newsflash
Anderson Media Becomes Majority Owner Of B.A.S.S.
- Details
B.A.S.S. Report
Anderson Media Becomes Majority Owner Of B.A.S.S.
Anderson Media Corp., a 100-year-old family business founded in Alabama, has acquired a majority interest in B.A.S.S., LLC, the world's largest fishing organization, the company announced today.
Anderson Media has been an investor in B.A.S.S. for several years. It increased its share of the company Tuesday, and, in a statement released today, it promised "business as usual" for B.A.S.S., which celebrates its 50th anniversary next year.
The company will continue to operate with Bruce Akin as CEO and the current owners involved in the business.
Chase Anderson, a fourth generation shareholder of the Anderson Companies and director of Anderson Media and B.A.S.S., and an avid outdoorsman, will join B.A.S.S. fulltime.
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