Zoom Report

Zoom Bait Company has released the Rock-N-Roll Minnow, a 4.8-inch soft plastic minnow that features a streamlined baitfish profile, a forked tail, and a built-in lip that produces a rolling, quivering action on a steady retrieve.
The bait is designed for finesse presentations in clear water and on pressured fisheries including the forward-facing sonar (FFS) techniques that have grown rapidly across competitive bass fishing in recent years. It also fishes effectively rigged weightless, on a light swimbait jighead, on a scrounger head, or weedless on an offset hook.
Zoom Pro and Bassmaster Elite Series angler Caleb Hudson fished a prototype Rock-N-Roll Minnow during the recent Elite Series event at the Arkansas River, where he finished 8th. He caught a significant portion of his weight on the bait and ran out of his supply during the competition.
"You can pretty much straight reel it, and it's going to roll easier than anything you've ever seen," Hudson said. "It’s a super nasty bait."
The Rock-N-Roll Minnow comes with Zoom's Super Salt Plus formula and is currently available in three colors and ships five per pack in clamshell packaging.
View all colors here: https://zoombait.com/rock-n-roll-minnow/.
Berkley Report

Berkley has joined the Urchin Bait market with its PowerBait MaxScent ‘Moeba, a new finesse soft bait designed to stand out in today’s high-pressure fisheries.
The PowerBait MaxScent Moeba delivers subtle, natural movement with minimal rod input, flares naturally on the fall, and maintains a lifelike presence even when dead-sticked, all while pairing that distinct profile with Berkley’s proven MaxScent technology to give fish something they haven’t seen, and can’t ignore.
Key Features:
It will be offered in six colors - Green Pumpkin, Watermelon, Mimizu, Bloodshot, Black, Blue Pearl, and Black Hologram and in two sizes, 3.5” and 4.5.” Suggested retail is $14.99.
To learn more about the Berkley PowerBait MaxScent ‘Moeba, click here.
Abu Garcia Report

Abu Garcia redefines casting performance with the introduction of the Revo SX VoltiQ and Revo X VoltiQ low profile reels – marking the brand’s first digital cast control platform.
Built to help anglers unlock, not limit, their casting potential, the new VoltiQ system uses finely tuned software to deliver a level of adjustability never before seen in any casting reel. By intelligently responding to spool rotation, VoltiQ gives anglers the freedom to push casting distance and precision farther than other digital cast control reels allow.
At the core of the VoltiQ reels is a 10-setting digital braking system designed to adapt across techniques, line types, and skill levels. Unlike standard digital cast control braking systems on the market that apply constant resistance throughout the cast, VoltiQ adjusts throughout offering a more refined, efficient experience with greater casting distance and overall control. The result is a linear brake curve that creates predictable outcomes at every level, delivering consistent casting performance across all 10-settings.
St. Croix Report

St. Croix Rod expands the angler-favorite Mojo Musky lineup with three all-new longer models – a 10’ heavy power JOMFG100HF2, a 10’ extra-heavy power JOMFG100XHF2, and a 10’6” heavy power JOMFG106HF2. All are two-piece with a 70/30 split that places the junction low in the stiffer section of the rod. These rods feature acclaimed, premium SCIII carbon-fiber construction strengthened by Fortified Resin System (FRS) technology, TRIGON handles with GRASP II angler-adaptable reel seats, and smooth and strong actions courtesy of IPC mandrel technology. Blanks are mated to proven, black stainless-steel guide frames with trouble-free stainless-steel rings.
They’re available at retail locations for $400 to $420. Visit www.Stcroixrods.com for more info.