Berkley Report

Berkley has joined the Urchin Bait market with its PowerBait MaxScent ‘Moeba, a new finesse soft bait designed to stand out in today’s high-pressure fisheries.
The PowerBait MaxScent Moeba delivers subtle, natural movement with minimal rod input, flares naturally on the fall, and maintains a lifelike presence even when dead-sticked, all while pairing that distinct profile with Berkley’s proven MaxScent technology to give fish something they haven’t seen, and can’t ignore.
Key Features:
- MaxScent formula enhances scent dispersion, expanding the strike zone and triggering bites
- Designed for both suspended and bottom-oriented fish in high-pressure fisheries
- Unique shape flares and creates a subtle, lifelike action with minimal rod movement, causing a natural presentation that mimics forage
- Versatile across drop shot, Neko, free rig, Tokyo rig, jighead, and weightless presentations
It will be offered in six colors - Green Pumpkin, Watermelon, Mimizu, Bloodshot, Black, Blue Pearl, and Black Hologram and in two sizes, 3.5” and 4.5.” Suggested retail is $14.99.
To learn more about the Berkley PowerBait MaxScent ‘Moeba, click here.