Berkley Report

The Berkley PowerBait Unrigged CullShad is a versatile variation of the original CullShad, offering an alternative to the standard pre-rigged harness design.
The PowerBait Unrigged CullShad contains all the same features anglers admire in the original CullShad, including Berkley’s proprietary Honey Comb Technology for enhanced durability and ultra-realistic swimming action, even at slow to medium speeds. The CullShad design, perfected to mimic a variety of forage bases, delivers a lifelike action combined with its natural head wobble. This bait is most popularly fished with a screw lock swimbait hook, a swimbait jig head, or line-through treble hook.
Key Features – Berkley PowerBait Unrigged CullShad
Colors: Sight Flash • Albino • Electric Shad • Ghost Morning Dawn • Green Pumpkin Pearl White • Hitch • Lime Ice • HD Blue Shad • HD Ghost Gizzard • HD Gizzard Shad • HD Rainbow Trout • HD Yellow Perch Suggested retail: $7.99 • $9.99
Daiwa Report

Anglers perpetually seek means to manage and transport tackle in the stealthiest of ways. They want the most tackle at a moment’s notice but without limiting mobility or adding bulk. And that’s precisely why DAIWA’s new PRESSO® Lure Wallet was developed.
As inconspicuous as it gets, the new PRESSO Lure Wallet is a compact and feature-rich means for storing and mobilizing smaller tackle, like the lures and flies used to catch trout and panfish, as well as the wealth of micro lures used for bait finesse (BF) techniques, like miniature crankbaits and jigs.
The PRESSO Lure Wallet is rugged as it is convenient. “It’s made with durable, snag-resistant material,” said DAIWA Field Marketing Manager, Chris Martin. “Beyond that, the PRESSO Lure Wallet is fraught with features.”

On the interior, the pocketsize tackle organizer features foam panels on both sides for notching hooks, jigs, spoons, and flies. To mitigate lures and hooks from fouling when the wallet is shut, DAIWA also included a clear plastic separator. The separator also protects the finishes on lures to keep them in tip-top shape.
The PRESSO Lure Wallet is easily opened and closed, too, via a trustworthy zipper with oversized pull-tab. To that, the included carabiner clip lets you hang the lure wallet from your hip, wader-pack, or even a larger tackle bag.
PRESSO Lure Wallet FEATURES:
Suggested retail is $14.99.
Savage Report

Savage Gear has released the Savage Gear 3D Bluegill Line Thru Swimbait, designed to mimic the natural movements of a struggling bluegill.
The multi-jointed swimbait delivers an ultra-realistic swimming action that features a unique hook release system, allowing the feathered treble hook to detach from the belly slot upon hookset—ensuring optimal hook penetration and reducing lost fish.
Derived from actual bluegill and crappie scans, its photo-realistic colors bring an unmatched level of realism, while the multi-jointed body creates an enticing, fluid swimming motion whether retrieved steadily, paused, or fished as a wakebait.
The six-inch bait is available in four ultra-natural color patterns. It’s built with both top and bottom hook rigging options, allowing anglers to adjust their presentation based on structure, cover, and fish behavior.
SAVAGE GEAR 3D BLUEGILL LINE THRU SWIMBAIT – KEY FEATURES:
Size: 6-inch
Colors: Female Bluegill • Male Bluegill • Tilapia • Crappie
Suggested retail is $24.99.
Savage Report

Savage Gear has introduced the Savage Gear 3D Soft Shine Glide 7-inch Glide Bait—a meticulously engineered bait designed to tempt even the wariest predators.
Featuring a hyper-realistic swimming and gliding action, this lure mimics the natural movements of a fleeing baitfish, making it an irresistible target for big fish lurking within cover.
Built for versatility, it was designed to excel on medium to fast retrieves, activating the natural tail kick that triggers aggressive strikes. When paused on a steady retrieve, the bait subtly wanders to the side, mimicking an inquisitive or injured fish—an easy meal for opportunistic predators. The innovative line-thru treble system, paired with a modified, feathered hook, tucks neatly into the molded belly slot, ensuring the hook stays secure until a fish is hooked. Once engaged, the hook dislodges, improving landing ratios and preventing leverage that could cause lost fish.
“The Savage Gear 3D Soft Shine Glide is a great alternative for glide bait anglers,” said Adam Ott, Savage Gear Brand Manager. “Its ability to deliver both a steady, natural swim and a dynamic walk-in-place action gives anglers the versatility they need to entice fish in any situation. Whether you're fishing around docks, laydowns, or open water, this bait is designed to call fish out of hiding and provoke explosive strikes."
Perfect for targeting trophy bass, pike, and other predatory fish, the 3D Soft Shine Glide excels in a variety of presentations. Anglers can work it with a chop/twitch cadence to create an erratic, walk-in-place action just beneath the surface—ideal for drawing in fish from a distance. Available in eight lifelike colors, this lure combines realism, innovation, and effectiveness to make it an essential tool for serious anglers looking to land their next big catch.
SAVAGE GEAR 3D SOFT SHINE GLIDE – KEY FEATURES:
Size: 7-inch
Colors: Gold Shiner • Hitch • Gizzard • Purple Shad • Threadfin • Chartreuse Shad • Bone • Bluegill
Suggested retail is $24.99.
Costa Report

Josh Shankle and Rachel Moore worlds have been shaped by chasing adventures on the water—from diving with sharks and swimming with whales to crossing oceans and uncovering marine environments.
Now, their experiences inspire the next evolution of hybrid eyewear: Rincon II and Panga II from Costa Sunglasses. Costa’s development team worked hand-in-hand with Shankle and Moore to create these hybrid designs, which upgrade popular lifestyle staples Rincon and Panga with performance features. Updates include new micro shields and hooding, vented nose pads, and double-injected frames, providing elevated coverage, improved ventilation, and greater durability. Their insights shaped every part of the process–from first sketch to rigorous environment testing–resulting in frames that elevate their predecessors with versatility, bridging life on and off the water.
Josh Shankle is an avid surfer, sailor, freediver, and scuba diver who sees the ocean as both his workplace and playground. His journeys demand gear that performs under pressure, and Rincon II delivers—handling offshore expeditions while looking sharp back on the dock.
"After more than a decade out at sea, I’ve learned just how relentless the sun can be and how essential it is to see clearly,” says Josh Shankle. “It has been an honor to work with Costa to upgrade my go-to frames–making them even better for long days on the water and taking in even more of what’s out there.”
Costa’s 580P (polycarbonate) lenses are now comprised of a Bio-Polycarbonate lens material. Starting with new styles for 2025, including Rincon II and Panga II, this change supports Costa’s ongoing commitment to protect the natural world while maintaining high performance. Lightweight and impact resistant, the new 580P Bio-Polycarbonate lenses are built with Costa’s 100% polarized, color-enhancing and glare-reducing 580® lens technology, allowing you to see what’s out there.
Rincon II and Panga II are available now at costadelmar.com and select retailers nationwide.